Processes in Microsoft 365 for setting up Office apps, redeeming product keys, and activating licenses.
This usually means the Office apps on the new PC are signed in with the wrong account, the subscription does not include desktop Office apps, or the subscription is not active.
Try these steps in order:
- Check the subscription in the Microsoft account
Go to Services & subscriptions and confirm Microsoft 365 is listed as active. - Make sure the correct account is being used in Office
Open Word or another Office app, then go to File > Account.
Sign out, then sign back in with the same Microsoft account that owns the Microsoft 365 purchase. If the wrong account is used, Office can show "This account doesn't have a license" or "We couldn't find any Office products." - Confirm the subscription includes desktop apps
If the subscription is Microsoft 365 Basic, it does not include installed desktop Office apps. It includes OneDrive storage and web apps only. Desktop installation requires a plan such as Microsoft 365 Personal or Family. - Reinstall from the subscription account
On the new PC, sign in with the licensed Microsoft account and use the Install option from the subscription page. Then open an Office app and complete activation by signing in with that same account. - If Office was preinstalled on the new PC
Preinstalled Office may require the purchased product to be associated with the Microsoft account first. If a new product key was bought, redeem it at Office.com/setup or microsoft365.com/setup before installing. - If activation still fails
Check for multiple Office installations on the PC, because more than one installed copy can cause activation conflicts.
If the account is a work or school account instead of a personal Microsoft account, the Microsoft 365 admin may need to assign or reassign the license.
- What Microsoft 365 business product or license do I have? | Microsoft Support
- Why do I need an account to sign in to Microsoft 365 or Office? | Microsoft Support
- Activate Office for Windows | Microsoft Support
- Unlicensed Product and activation errors in Office | Microsoft Support
- No license associated with my email account - Microsoft Q&A
- Microsoft 365 on new computer - Microsoft Q&A