Overview of Microsoft Marketplace

Microsoft Marketplace is how you connect your solutions to a global network of customers — making it easier to publish, sell, and grow your business through Microsoft’s partner ecosystem. Microsoft Marketplace helps you accelerate growth by aligning your sales motion with how customers prefer to buy software and cloud solutions.

Whether you’re offering SaaS solutions, Azure virtual machines, containers, or developing AI apps and agents, Microsoft Marketplace enables you to reach customers where they already buy, while simplifying sales, procurement, and scaling opportunities.

Sell with Microsoft

Microsoft Marketplace helps you grow your business by enabling you to:

Accelerate deal velocity and reduce friction

  • Streamline procurement through Microsoft’s trusted buying platform
  • Reduce customer onboarding time and procurement complexity
  • Enable customers to purchase through existing Microsoft agreements, simplifying approvals

Align to customer cloud investments

  • Help customers apply purchases toward their Azure consumption commitment
  • Position your solution as part of their broader cloud and innovation strategy
  • Co-sell with Microsoft account executives

Reach new global markets

  • Sell to customers across 141 geographies
  • Simplify taxation when selling in dozens of Microsoft-managed markets

Learn more about supported geographic regions and currencies

Tip

For information about additional Marketplace benefits, see Microsoft Marketplace benefits.

Microsoft Marketplace

Microsoft Marketplace is a trusted source for cloud solutions, AI apps, and agents. Providing a comprehensive catalog customers access in their flow of work through in-product experiences as well as a central digital storefront.

Screenshot of marketplace.microsoft.com digital storefront where customers can browse and search for cloud solutions AI apps and agents.

Note

Marketplace listings and in-product experiences can also be accessed through Microsoft products such as Microsoft 365, Dynamics 365, Microsoft Power Platform, and Azure. These experiences attract millions of potential customers monthly and help ensure your solution or service is available to the right customers.

Here's an example of an offer listing page in Microsoft Marketplace:

Screenshot showing an offer listing page in Microsoft Marketplace.

Marketplace in-product experience

Customers can also access your Marketplace offers through Microsoft 365, Dynamics 365, the Power Platform, and Azure. For example, accessing Marketplace add-ins from the Power BI File menu:

Screenshot showing how to access Power BI Visuals in Microsoft Marketplace from the Power B I File menu.

This opens a window where customers can search for Power BI add-ins by name or category:

Screenshot showing the list of Marketplace add-ins from within Power B I.

Here's an example of an offer listing page in Microsoft Marketplace:

Illustrates an offer listing page in Microsoft Marketplace.

Marketplace within Azure portal

Azure customers can discover and deploy Marketplace solutions directly through the Create a resource option in the Azure portal:

Screenshot showing the Create a resource option in the Azure portal.

This opens Marketplace within the Azure portal, where customers can search for solutions by name or category:

Screenshot showing Marketplace search options within the Azure portal.

Next steps