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For a pure UWP app, launching rundll32.exe / PrintUIEntry through ShellExecute or CreateProcess is not a supported approach for Store/certification scenarios. UWP apps run in an AppContainer model, and the Windows App Certification Kit can flag process-launch APIs such as CreateProcess, which matches the error you are seeing.
I am not aware of a supported UWP API that lets a general UWP app directly open the legacy Printing Preferences dialog for any arbitrary installed printer.
The supported UWP-side approach is to integrate with the Windows print experience instead. For printer/device-specific settings, Microsoft documents the UWP device app / print settings extension model, where the app provides an advanced print settings flyout that can be shown from the print UI through More settings. You can read more here: How to customize print settings (UWP device apps).
For additional context around Windows App Certification Kit results, these related discussions may also be useful, although they are not exactly the same scenario:
If your requirement is specifically to launch the classic desktop printer preferences UI, then this usually needs to be handled outside a pure UWP app model, for example by using a desktop/packaged desktop component rather than trying to call rundll32.exe directly from UWP.
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Thank you.