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BING ADS SDK 13.0.25.2: Issue with all conversion and conversion metric

DWH 3QDigital 0 Reputation points
2025-10-20T19:33:42.2333333+00:00

The CSV file from bing ads sdk 13.0.25.2 is showing lower metric values when compared to a report downloaded and viewed from the UI.

This screenshot shows the file from the SDK with 8766 rows with All Conversions=28.96 and Conversions=8.340.

User's imageUser's image

However, the UI downloaded report shows 8766 rows with All Conversions=29.48 and Conversions=8.71. (Line 1 is the header)

User's image

Both CSVs were generated within the same hour for Sept 19, 2025 so I dont think this is a timing issue. Please advice.

Microsoft Advertising | Reports | Conversion tracking
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  1. MS Advertising - Marvin 160 Reputation points Microsoft External Staff Moderator
    2025-10-21T17:31:50.46+00:00

    Hello DWH 3QDigital,

    Thank you for using our Microsoft Advertising Learn Q&A Platform!

    I understand the importance of having a consistent and accurate data report, particularly for conversion metrics, since you’ve identified a discrepancy between the CSV generated via Bing Ads SDK v13.0.25.2 and the report downloaded from the UI for September 19, 2025, which should ideally match. Specifically:

    SDK CSV (8,766 rows):

    • All Conversions = 28.96
      • Conversions = 8.340
      UI CSV (8,766 rows):
      • All Conversions = 29.48
        • Conversions = 8.71

    You mentioned both files were generated within the same hour, so we’ll proceed assuming this isn’t a timing/refresh issue. Thank you for attaching the screenshots—those are helpful. To investigate this further, I’ve sent you a private message requesting additional details about the case. Please respond to that message so I can continue assisting you.

    Our support teams are pleased to engage in more in-depth discussions about your account through phone, chat, or email to offer review assistance, please see our support page to reach out!

    Kind regards, 

    Marvin | Microsoft Advertising Support Specialist | 800-518-5689 

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